01｜Plastic Isn’t the Enemy — Misunderstanding Is

For years, “plastic” has been used as a shortcut to describe everything harmful – toxic, disposable, cheap. But the truth is far more layered. Plastic itself is not the problem. Poor choices of plastic, irresponsible production, and a lack of recycling systems are.

Modern life depends on high-quality engineered plastics more than we realize. Medical devices, infant care products, and airplane components all rely on advanced polymers designed to be safe, stable, and durable. The question we should ask is not “Is it plastic?” but rather “What kind of plastic, and how is it made?”

ReCrystal™ CPET belongs to the category of high-performance, food-grade materials. Through a controlled crystallization process, it transforms PET into a stronger, more stable structure. The result is a material that resists high heat, prevents chemical leaching, and withstands daily impact. It is BPA-free, plasticizer-free, and verified for direct food contact. And unlike coated materials that degrade over time, ReCrystal™ can be safely recycled again and again.

When plastic is thoughtfully engineered with a purpose, it becomes more than a disposable object. It becomes a long-lasting tool that reduces waste instead of creating it. That is why we believe the future of better tableware does not begin with eliminating plastic – it begins with redesigning it.

Good plastic exists. It is simply time to recognize it.